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Gabe Zichermann, Christopher Cunningham

Gamification by Design

What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral, and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. Learn how to use core game concepts, design patterns, and meaningful code ...

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closing remarks

  • “Cover all concepts of gamifications. It helps to start a new gemified system.”

    Tales' finished reading
  • “Covers the basics of gamification, and then delves into two examples. Unfortunately, I didn't find either of the examples to be compelling. Not a bad book if you want to understand the basics of the domain.

    Luke's finished reading
  • “One of the best books I've read on business design. If you are planning on creating an online startup, this is definitely one of the books you should read (along with The Entrepreneur's Guide to Customer Development).”

    Hj's finished reading