highlights & comments

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  Casey Gollan highlighted

  Sustainable content is content you can create—and maintain—without going broke, without lowering quality in ways that make the content suck, and without working employees into nervous breakdowns. The need for this kind of sustainability may sound boneheadedly obvious, but it’s very easy to create an ambitious plan for publishing oodles of content without considering the long-term effort required to manage it.

  8 months ago · Like · 0 likes · Share

  • 
    Casey Gollan

    Calling content an "asset" doesn't acknowledge this need for sustainability.

    8 months ago